Spaniard will make move to Spanish capital permanent at the end of the season
It has just been confirmed that Álvaro Morata will be joining Atlético Madrid on a permanent basis after both Chelsea and the La Liga side agreed terms for the Spanish striker.
Morata is currently on loan at Los Rojiblancos for the 2019-20 season but will make his switch to Atletico permanent on July 1st 2020.
The 26-year-old joined from Madrid rivals Real in 2017 for an (at the time) club record fee of £58m, with the Spaniard scoring on his Premier League debut in the 3-2 loss to Burnley on the opening day of the 2017-18 season.
In the first six months, he blossomed and looked to be worth every penny that was spent on him after scoring 12 times, including a stunning hat-trick away to Stoke City, but injury problems disrupted him in the opening months of 2018 and his first season at Stamford Bridge ended in poor form.
He was picked on the first day of the 2018-19 Premier league season by new head Coach Maurizio Sarri, but it was evident that the Spaniard’s confidence was severely damaged and never looked the same player after his brilliant start at the club.
Morata informed Sarri and the club itself of his desire to return to Spain in January of this year and the Spain international finished last season on loan at Wanda Metropolitano.
He made no secret of his desire to stay on in the Spanish capital as that initial agreement came to a close.
“I had lost confidence in myself previously. I was very upset by the opinion of the people in England. I didn’t quite feel loved or appreciated by the club or the fans. I started very well at Chelsea, but an injury in the end leaves you a bit stuck. Now, signing for Atletico has been the best thing that could happen to me in my life.”
Morata made 72 appearances for Chelsea, scoring 24 goals.
Simply put, Morata had to leave. His attitude became an issue and he never lived up to the hype and potential that was there when Chelsea bought him.
By making £6.3m from him for the loan period last season and now £50m for his permanent transfer, Chelsea have pretty much got back the money they initially paid for him.
Another £58 million or so for the war chest come next summer when it’s expected that Chelsea will have a spending spree of epic proportions, with at least £300m in the transfer budget to play with.
For this, you once again have to show respect to how damn good Marina Granovskaia is at her job. Brilliant business intelligence and arguably one of the best if not the best at her job in today’s game.
As they say… another ‘Marina Masterclass’.